Fiji Islands

FIJI | Bula – Welcome to Fiji

Fiji is a world where white sandy beaches and swaying palm trees meet pristine oceans and fabulous coral gardens. A place where tranquil villages and boutique island resorts meld into a fascinating blend of cultures and experiences.

Situated among the warm, tropical waters of the South Pacific, Fiji is home to 333 magnificent islands – some inhabited, most not. The legendary locals welcome visitors with their cheerful greeting, "Bula." For these friendly Fijians, smiling is second nature. You will instantly feel their warmth and generosity, and their relaxed spirit is infectious.

These magical islands are the ideal destination for any honeymoon or romantic escape. Featuring a deluxe variety of world-class resorts and exclusive boutique hotels, they offer the perfect setting to laze on sandy shores or take a romantic stroll at sunset.

With vast oceans, turquoise lagoons and pristine waterways, there are also many opportunities for adventure. Visitors can go swimming, snorkeling, diving, surfing, kayaking and even whitewater rafting. Boasting a remarkable 4,000 square miles of coral reef, Fiji offers an unparalleled diversity of marine life and a range of exhilarating diving experiences.

During your stay, cruise to the outer islands and discover their untouched beaches, trek through rainforests and tropical gardens, or find their small, welcoming villages and immerse yourself in their culture and ancient history. Or you can explore the small bustling town of Nadi, which is filled with enticing shops and known for its exquisite dining options.

The experiences available on the islands of Fiji are as diverse and numerous as the number of islands in the region. These islands call to all dreamers, adventurers and lovers, "Bula" – Welcome.

Legend | Nananu-I-Ra

Once upon a time, a woman named Adi lived in the village of Nanukuloa (Village of the Black Sands) on the island of Viti Levu. She fell in love with a handsome young chief from the island of Bua, about 20 miles across the water and famous for its forests of beautiful sandalwood. Unfortunately, the tribes on Viti Levu and Bua were not friendly and the suit of the young chief was rejected by Adi’s father, chief Nanukuloa. Undaunted, the two young lovers met secretly on an island which came to be known as Nananu-i-Ra, meaning “Dreamland in the West.”